![]() Eddie Opara (Pentagram) and Chester Jenkins (Village) talk with Caroline Baumann, Cooper Hewitt’s director, in a 90 minute talk recorded September 10, 2014. Designing the identityįrom a bold new font to a brand new name, hear how Cooper Hewitt is reimagining itself for the 21st century and how the museum’s new identity was conceived and designed. ![]() Create professional poster designs easily with 1500+ customizable poster templates. The new font can be downloaded free of charge for unrestricted public use under the SIL Open Font License. Make a poster online for free with Fotors easy-to-use poster maker. “Instead of building on the Polaris structures, I drew everything from scratch, using the existing forms as a rough guide for letter widths and master-stroke thicknesses.” ![]() “Developing this typeface specifically for Cooper Hewitt has been enormously gratifying,” said Jenkins. Initially commissioned by Pentagram to evolve his Polaris Condensed typeface, Chester Jenkins created a new digital form to support the newly transformed museum. The new typeface, Cooper Hewitt, is a contemporary sans serif, with characters composed of modified-geometric curves and arches.
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